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Collection's Items (Sorted by Submit Date in Descending order): 21 to 40 of 390
Issue DateTitleAuthor(s)
May-2022AN ASSESSMENT OF ADVERTIZING PRACTICE AND CHALLENGES IN CASE OF LION INTERNATIONAL BANKMULATU, HERAN
Jul-2022EFFECT OF MARKETING MIX ELEMENTS ON CUSTOMER LOYALITY: THE CASE OF TECHNO MOBILEG/MEDHN, HAREG
Jun-2020Factors affecting the adoption of agent banking in Ethiopian Banking Industry (Evidence: from some Selected Private Banks)Getachew, Girum
Jul-2022Assessment on Customer Relationship Management Practices: The case of Ethiopian AirlinesTeshome, Elias
May-2022AN ASSESSEMENT OF PROMOTIONAL PRACTICE OF MARIE STOPS INTERNATIONAL ETHIOPIA AND ITS EFFECT ON WOMAN’S ATTITUDNAL CHANGE OVER TIME: THE CASE OF ADDIS ABABADEJENE, BOGALE
May-2022DIGITAL MARKETING PRACTICE IN PROMOTING ALCOHOL DRINKS AND PROHIBITON EFFECT ON CONSUMER BRAND AWARNESS (THECASE OF BGI ETHIOPIA)LEULSEGED, BLEN
Jun-2022ASSESSMENT OF ADVERTISING PRACTICE IN THE CASE OF BERHAN BANK S.CG/Mariam, Biniam
May-2022MEASURING THE EFFECTIVENESS OF MARKETING. (The Case of Micro and Small Enterprises (MSEs) on Gullele Sub-City.)AMARE, BETHLEHEM
Jun-2022THE DETERMINANTS OF COFFEE EXPORT BUSINESS PERFORMANCE IN ETHIOPIA, SURVEY OF SELECTED EXPORTER IN ADDIS ABABAALEMAYEHU, BEREKET
Dec-2021THE EFFECTS OF MEDIA ADVERTISEMENT ON BRAND PREFERENCE OF LUBRICANTS: THE CASE OF NATIONAL OIL ETHIOPIA PLC.SOLOMON, ELELTA
Jun-2022Factors Affecting Satisfaction of Participants in Trade Fairs: The Case of trade fair organized by Ethiopian Chamber of Commerce and Sectoral AssociationBirhane, Tizazu
Jun-2022ASSESSMENT OF MARKETING STRATEGY: THE CASE OF ADDIS GAS AND PLASTICS FACTORYG/MEDHEN, SOFONIAS
May-2022THE EFFECT OF BRAND EQUITY UPON CUSTOMERS’ SERVICE CHOICES: THE CASE OF BANK OF ABYSSINIA S.C IN ADDIS ABABAALEMU, SISAY
Jun-2022Assessment of Ship Chartering Practice and Challenge: The Case of Ethiopian Shipping Logistic EnterpriseTassew, Simegn
Jun-2022THE EFFECT OF MARKETING INTELLIGENCE ON SALES PERFORMANCE OF PRIVATE BANKS IN ADDIS ABABAMOHAMMED, SEMHA
Jun-2022Organizational Determinants of Employee Motivation and Customer Satisfaction: The Case of Bolloré Transport & Logistics EthiopiaBaye, Semere
May-2022THE EFFECT OF MEDIA ADVERTISING ON CONSUMER CHOICE: THE CASE OF 4-STAR HOTELS IN ADDIS ABABADEMEKE, MICHAEL
Jul-2022THE EFFECT OF WORKING ENVIRONMENT ON EMPLOYEES’ COMMITMENT: THE CASE OF EDUCATION AND TRAINING AUTHORITY (ETA)AYELE, MELKAMU
May-2022THE IMPACT OF SOCIAL MEDIA MARKETING ON SALES REVENUE THE CASE OF MEDICAL EQUIPMENT SUPPLIERS IN ADDIS ABABA, ETHIOPIAHAILEMARIYAM, MELAKU
May-2022ASSESMENT OF ADVERTISEMENT PRACTICE ON CONSUMERS CAR BRAND PREFERENCE: THE CASE OF AUTOMOBILE CAR SECTORS IN ADDIS ABABAAMSALU, MAHDER
Collection's Items (Sorted by Submit Date in Descending order): 21 to 40 of 390