ANALYSES OF THE SUCCESS FACTORS OF MICRO AND SMALL SCALE ENTERPRISES: THE CASE OF KIRKOS SUB CITY ETHIOPIA

Abstract

The objective of study is to evaluate the relation between managerial related success factors and business related factors on the performance of MSEs in Kirkos sub city. These are with a view to identify these managerial and business related factors that have a favorable relation to the performance of the enterprises in which total capital was used as a measure of performances. Primary data, through structured questionnaire and interview , are collected from the samples of 466 MSEs by using systematic sampling selected from among those industries engaged in Food and Beverage; Textile and Garment, Wood and Metal, and Merchandise and Retail shop. Data were analyzed using descriptive and inferential statistics with the aid of Statistical Packages for Social Scientists (SPSS v.20 ) Also, analysis of variance was carried out to examine the variation in the performance of enterprises related to the variation in each of the independent variables of the study the result shows education and planning experiences shows a significance variation on the performances of micro and small enterprise owners while age of owners, form of ownership, record keeping and financial control ,prior industry and business experiences do not show a statistical significance